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Assistance League of Kansas City celebrates 30 years of generosity

by Suzanne Licata

On February 9, 2017 the Gladstone Dispatch and the Liberty Tribune featured the below article celebrating the Assistance League of Kansas City 30 years of generosity. Curry’s very own Ray Brock received a photo of the administrative building to thank him for his support over the years.


Gwen Wurst, right, senior philanthropic adviser for the Lindscomb Foundation, receives local and national Assistance League recognition, along with appreciation from current President Cindy McGinnis and longtime supporter and business leader Ray Brock.

By Kellie Houx

The Assistance League of Kansas City has 10 programs that cover many needs – from the youngest to the oldest members of the Northland community. One of the league’s prominent programs is Operation School Bell.

Last week, on Jan. 31, about 100 volunteers and supports came to the ReSALE Shop on North Oak Trafficway to celebrate the nonprofit organization’s 30th anniversary. Attached to the ReSALE Shop is Operation School Bell.

The group’s public relations chair, Karen Mollohan, and Penny Merrill, the second vice president, talked about Operation School Bell’s reach. Currently, eight school districts send children in Kindergarten to fifth grade to the facility. These districts are North Kansas City, Platte County, Park Hill, Liberty, Kearney, Smithville, Weston and Excelsior Springs.

The children are identified by a school social worker or counselor. Most of the time, they come during the months of September to December. “We aim to clothe them before winter,” Mollohan said.

Merrill said the children get the same joy of starting the school year with new clothes that other children do.

“With middle school children, they head to Target for their shopping,” she said. “Plus the kids get a $30 payless Shoe Source gift card.”

Marianne Montgomery, Operation School Bell co-chair, said the children also receive a hygiene kit with a toothbrush, toothpaste, shampoo, floss, soap and for the older kids, deodorant.

“Kids are greeted and often they get a chance to watch a movie,” she said. “So often, though, they make us thank-you cards. We usually have 10 people here to help the kids. We get the kids to shop one at a time.”

The children also get hats, gloves and scarves, many of which are knitted or crocheted by Assistance League members.

“The kids get two pairs of pants, three long-sleeved shirts and one warm sweatshirt or hoodie,” Montgomery said. “Everyone goes home with a new book of their own choosing, too. They select everything. As a member, we help with selection and encouragement.”

About 2,800 elementary and middle school children receive help annually.

During the celebration talks, the current president, Cindy McGinnis, said it was appropriate to celebrate in the ReSALE shop, which provides significant revenue to the Assistance League.

“A group of women sought to bring an Assistance League chapter to Kansas City, and they started that in 1983,” she said. “About three years later, the group was chartered in 1986. We are celebrating now as we start our fiscal year in June. Our group has grown from those 13 active members. Several are in attendance tonight: Karen Moreno, Judy Chastain, Carolyn White, Elaine Henderson, Judy Frame, Joy George, Sara Hoecker and Barbara Reynaud.”

Gladstone Mayor Jena Moore shared aproclamation congratulating the nonprofit on its 30 years.

“Your outreach is amazing,” she said. “You have helped so many throughout the years through ard work and dedication. Annually, you all give 15,000 hours of service.”

Ray Brock, Curry Real Estate Services chairman emeritus, received a picture of the Assistance League of Kansas City’s administrative building to thank him for his boundless support, McGinnis said.

“He’s been Northlander of the Year and many other noteworthy accolades, but we will always appreciate him giving us a large space in the Antioch Mall to help with our garage sale,” she said. “That was really the start of the drive to open the ReSALE Shop. He helped us with the property for the administrative center. Ray has been a loyal friend who has even served for years on our advisory board.”

Brock jokingly said he never felt like the Assistance League would last.

“However, with friends like Mary Weishaar, it worked,” he said. “it has been my joy and privilege to come along side this wonderful group.”

Assistance League also thanked the Linscomb Foundation for their support. Gwen Wurst with the foundation said the non-profits fit together well.

“The intent to help children in Clay and Platte counties deserves recognition,” she said.



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